\”"Bea" (Cailey Fleming) arrives to stay with her grandmother (Fiona Shaw) so she can be near her father (John Krasinski) who is having cancer treatment at a nearby hospital. It's a fairly traumatic time for everyone, but it also becomes quite puzzling for the youngster when she encounters "Blosson", "Blue" (who's actually purple) and their handler "Cal" (Ryan Reynolds) living in the apartment upstairs. She quickly discovers what an "IF" is, and is introduced to loads of them, now adrift in a world where their original partners have grown up and forgotten them. "Cal" and his friends are trying to re-home these friendly and creative critters, and so "Bea" takes an hand helping out. Their first target for a new friend is the friendly "Benjamin". He's a patient in the same hospital as her dad, prone to breaking his bones and though outwardly cheery and good-natured, cuts a rather lonely sight in his room. As the story continues we begin to suspect that it's not just him that needs an "IF". Sure, it's derivative at times, but there's an engaging effort from the young Fleming and the sparing use of the colourful and well integrated visual effects along with some cheery scripting and a few amiable supporting characters that could easily inhabit any toy-box (I liked the bear and the tasting marshmallow) wired well. Also, Reynolds takes enough of a back seat not to impose his presence too firmly on the proceedings. It's an amiable story about family, loneliness and growing up that encourages folks to use and enjoy their imagination. I wasn't really expecting to, but I did quite enjoy this.”

CinemaSerf

\”"If" is a whimsical and heartwarming film directed by John Krasinski. Starring an ensemble cast including Ryan Reynolds, Phoebe Waller-Bridge, and Fiona Shaw, the movie takes viewers on a fantastical journey into the world of imagination. Krasinski's direction brings a perfect blend of humor, charm, and emotional depth, making it a delightful watch for audiences of all ages. The narrative is both engaging and thought-provoking, exploring themes of childhood wonder and the power of belief. With its stellar performances and enchanting story, "If" is a cinematic treat that leaves a lasting impression.”

Hotplix

\”"What if I told you imaginary friends are real? And when they're kids grow up, they're forgotten." An "If" is the imaginary friend a child has when they are young. It is a comfort and a companion to get them through the growing up years. But where does the imaginary friend go when it is used up. Apparently, the word "imaginary" needs to be changed. Bea, played by Cailey Fleming, is a 12 year old girl who lost her mom at a young age. Now her father (John Krasinski) is sick too. Bea moves in with her grandmother to stay near the hospital. Soon she starts seeing everyone's former Imaginary Friends. She is guided by Ryan Reynolds. They are sad and need to be reunited with their formers. Some of those "friends" are pretty creepy. The film, written and directed by Krasinski, aims to be kind of like a live action "Monsters, Inc". It's really an idea that can only work in animation since it takes out that sense of reality that makes it look too silly. The plot just seems like an idea that has difficulty finding a believable footing. It might work for young kids, for me it just seems forced and overly sentimental. It's easy to watch since Krasinski obviously handled it with care, and Reynolds seems to enjoy his role. But for me that just isn't enough.”

Cinema_Snobb

\”IF promised an intriguing premise but unfortunately fell short of delivering a compelling narrative. The film heavily relies on celebrity cameos, which, overshadow the story's substance. This overreliance on star power creates a superficial experience that fails to engage the audience meaningfully. The movie attempts to pull on the heartstrings of the audience, but it does so without a satisfying payoff. Emotional scenes feel forced and unearned, lacking the depth necessary to make a lasting impact. The narrative structure is weak. The pacing is uneven, jumping from one celebrity cameo to another without allowing the plot to develop naturally. This results in a fragmented viewing experience that leaves the audience struggling to connect with the characters. The film's attempt to evoke emotion through its storyline falls flat because it doesn’t give enough attention to character development. We see glimpses of potentially interesting backstories, but they are never fully explored. A scene involving a character’s past trauma is introduced but quickly abandoned, leaving the audience with unanswered questions and a sense of incompleteness. Overall, IF is a movie that misses the mark. Its reliance on celebrity cameos and superficial emotional appeals results in a lackluster film. To improve, the filmmakers should have focused more on developing a strong, cohesive narrative that allows the characters' stories to resonate deeply with the audience. Without this foundation, the film feels hollow and fails to leave a lasting impression.”

TheSceneSnobs

\”As a fan of John Krasinski, I was really looking forward to watching "IF," but I have to admit, it left me a bit disappointed. Not because it’s a bad movie but because I went in with expectations that weren’t quite met. "IF" is a solid, well-made film with some great ideas, but it doesn’t fully explore the potential it sets up. It’s clearly aimed at a younger audience, which is fine, but the simplicity of the plot and the way certain moments are handled left me wanting more depth. There are scenes in which the movie tries to make feel urgent but falls flat and doesn’t carry the weight it should. They felt rushed, and that’s a feeling I had throughout much of the movie. The film has a charming fantasy element that could have been expanded to create something truly magical, but instead, it skims the surface. The pacing is quick, and while that might work for kids, I was hoping for a bit more exploration and development of the ideas presented. The acting, however, is a bright spot. The cast does a great job with their roles, bringing humor and warmth to the film. Steve Carell as Blue was especially a standout, delivering a performance that was both funny and heartfelt. I just wish we had more of John Krasinski himself, as his presence always adds something special. Overall, "IF" is a good movie—entertaining, sweet, and funny—but it left me wanting more. It’s worth a watch, especially if you’re in the mood for something light and family-friendly, but don’t expect it to go beyond that.”

oswaldovzki

\”'IF' holds an interesting on paper concept and shows off some neat special effects. Unfortunately, though, I was pretty bored throughout. I guess I am not the core target audience, it feels more aimed at kids/families despite the moral, though I still didn't really sense much to speak positively about with this one. I will say that it does set the tone early on nicely (up until the introduction of Blossom & Co.) and concludes with some heart, though everything in-between is underwhelming. The voice cast includes Phoebe Waller-Bridge (who voices the aforementioned) and a fair few other known names, though only Steve Carell (minorly) stood out to me to be honest. Cailey Fleming does well in the lead role, I already admire her acting due to her time on 'The Walking Dead' - I wish we got more of her as Judith, in fact. Ryan Reynolds - someone I tend to enjoy - feels miscast, I'm all for seeing him play against type but it's just that his character doesn't really do enough to warrant having that sorta actor. Overall, one I'd consider as 'average'. Mind you, it does include the greatest performance of Brad Pitt's career...”

r96sk